Celebrate. Connect. Collaborate

Powered by the legacy of IIFA

Where entertainment
meets enterprise.

Created as a space for collaboration, conversation, and innovation, IIFA CONNEX connects industry leaders, creators, brands, investors, and emerging talent through curated experiences, thought-provoking discussions, networking opportunities, and future-focused showcases.

It is where entertainment meets enterprise - shaping the next chapter of the global Indian media and entertainment ecosystem.

CelebrateThe craft
ConnectThe industry
CollaborateThe future

One platform. Every conversation.

Every IIFA Connex edition is archived here - its theme, its voices, its moments and its impact. Select an edition to explore.

Third Edition The New Rules of Music

The New Rules of Music.

Artists, Algorithms & Audiences.

Music is being rewritten in real time. As streams replace record sales and algorithms shape discovery, the power to create a hit is no longer held by the industry alone. IIFA CONNEX Edition 3 brings together Mika Singh, Nora Fatehi, Raja Kumari, Ramprasad Sundar and Tarsame Mittal to explore the changing dynamics of the music business — from artistry and ownership to technology, virality and the rise of Indian music on the global stage.

Meet the panelists and moderator

Nora Fatehi
Featured Voice

Nora Fatehi

Actor, Singer

Raja Kumari
Featured Voice

Raja Kumari

Singer, Songwriter

Ramprasad Sundar
Featured Voice

Ramprasad Sundar

Music Composer

Mika Singh
Featured Voice

Mika Singh

Singer, Composer

Tarsame Mittal
Featured Voice

Tarsame Mittal

Indian Music Entrepreneur

Collaborations
powering the experience.

Mercii

Mumbai's luxury dining and nightlife destination, bringing together elevated European cuisine, handcrafted cocktails, and vibrant after-dark experiences under one roof.

Mercii Brand 1 Mercii Brand 2 Mercii Brand 3 Mercii Brand 4

NV Group

One of India's leading integrated alcobev companies — over three decades of grain-to-glass craft, with a portfolio spanning vodka, gin, whisky, rum, brandy, and beer across India, the USA, UK, and UAE.

NV Brand 1 NV Brand 2 NV Brand 3 NV Brand 4

Brands supporting the IIFA CONNEX experience.

Mercii
NV Group
UVM
Vernost

Be part of the next edition of IIFA Connex.

Brand partnerships, venue collaborations and speaker opportunities for upcoming editions - connect with the IIFA partnerships team.

Partner With Connex