Moments
of anticipation. Moments of joy.
It’s
the celebration of Indian Cinema. The International Indian Film
Academy. Propelling Indian Cinema to glorious pinnacles beyond Indian
shores. The International Indian Film Academy believes that when
Dadasaheb Phalke, the father of Indian Cinema, switched on the arc
lights for the first time, he turned the sun on Indian Cinema.
It
is the same mythical sun, which inspires the IIFA logo and the trophy,
which the world holds in awe. Standing 18 inches tall, the trophy
is an artistic representation of the sun. The two rays represent
the coming together of Indian and World cinema. The nine rays of
the sun on the trophy are symbolic of the ‘Navrasas’-
the nine emotions that form the core of performing arts in Indian
culture. Each trophy is made of pure brass, plated with 24-carat
gold and finally lacquered to represent the golden brilliance of
the sun and also creativity. The same sun guides IIFA as it continues
the journey, celebrating Indian Cinema across the globe. |